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In honor of International Women’s Day, dive into the journeys, insights, and groundbreaking work of 50 inspiring women in podcasting

Level up your B2B marketing with our comprehensive guide to the top trends shaping 2024. From branded podcasts to influencer marketing strategies, discover actionable insights to elevate your business strategy and stay ahead of the curve.

Unlock the secrets to elevate your podcast's visibility in 2024! Don't let your content get lost—discover proven strategies to boost your podcast's presence on popular platforms and connect with a wider audience.

Discover how B2B brands can leverage the power of podcasts to engage their target market and establish themselves as influential thought leaders. Gain insights on crafting engaging content, connecting with audiences, and maximizing brand visibility in the ever-evolving world of audio storytelling.

Discover the art of refining your branded podcast's niche with 5 expert tips from CAAT Pension Plan’s branded podcast, Contributors. In this blog, we highlight lessons from the Contributors podcast to help you get in front of your ideal listeners and create content that resonates with them.

Uncover how adapting the content as a product mindset boosts your content marketing department by amplifying audience engagement, building lasting connections, and driving sustainable business growth.

Explore the list of our team’s and client’s favorite podcasts of 2023. From gripping true crime narratives to insightful interviews, find your next favorite listen and dive into this year’s best in audio.

Discover the top podcast marketing agencies that are harnessing the power of audio to elevate your brand's reach. Explore their services, read success stories, and find the perfect partner to amplify your podcast strategy in 2024.

Uncover the key insights from “The Power of Brands in Podcasts” report and what they mean for marketers going into 2024. Learn how to leverage branded podcast listener data to create informed marketing strategies and impactful content.

Explore the top branded podcast newsletters for marketers. Subscribe to the best resources for exclusive content to stay ahead in the world of audio.

Discover the top 8 branded podcast awards to elevate your show's credibility and reach. Find out how to submit your branded podcast for these awards and stand out in the audiosphere.

Uncover the top 5 branded podcast marketing pitfalls you might be falling into. Learn how to avoid common mistakes and get expert insights for a winning podcast strategy.

Learn more about some of 2023’s leading branded podcasts as we go over Quill’s MarCom award-winning shows.

Optimize your branded podcast's online presence with our producer’s guide! Learn how to create compelling landing pages that captivate your audience and boost engagement.

From technical guidance to question formulation, discover how to ensure a seamless and engaging branded podcast interview experience in our latest blog.

Discover expert strategies to keep your branded podcast thriving even during the off-season. Learn how to extend the lifespan of your show, find your ideal season length, and build anticipation for the next season with our comprehensive guide.

Explore insights from the best brains in podcasting as they share their invaluable tips and strategies for creating and growing your own branded podcast. Read the post now!

Discover the transformative impact of meaningful conversations in branded podcasts. Explore the art of guest selection and unlock the secrets to engaging and insightful discussions that leave a lasting impact.

Explore the psychology behind audio in branded podcasting and discover how it goes beyond words to captivate and engage your audience. Dive into our blog for insights on crafting meaningful sonic experiences that leave a lasting impact.

Learn the top 10 ways you can leverage your branded podcasts to expand your B2B networks, including, establishing thought leadership, humanizing brands, networking, knowledge sharing, and much more.

Explore 4 compelling reasons why podcast advertising should be the next paid strategy for marketers. Dive into the data-driven advantages and unique storytelling potential that make podcasts a top choice for modern marketers.

Learn the art of creating a branded podcast description that sticks with our comprehensive guide. Elevate your podcast's reach and captivate your audience from the start with our expert tips and examples.

Discover five ways internal branding, including a branded podcast, can transform your company and learn the importance of cultivating a strong company culture, boosting employee engagement, enhancing consistency, and more.

Explore 8 must-know tips to help you create a captivating and memorable podcast title that resonates with your target audience.

From professionalism and efficiency to a strong content strategy and stellar editing, explore the top nine reasons why working with a podcast agency for your internal podcast can reap countless benefits over time.

Discover 4 ways that your company can leverage branded podcasts. From expanding your reach to generating quality leads, our comprehensive blog post has you covered.

Explore the effective application of color theory in creating visually captivating cover art for branded podcasts – highlighting the psychological impact of different colors and their ability to evoke specific emotions and impressions in audiences.

Discover the ultimate content marketing channels to boost brand awareness. From branded podcasts to cutting-edge SEO strategies, our blog reveals the best tactics for boosting your brand's online visibility and audience engagement.

We dive into the top five secrets all marketers need to know to keep growing their podcast including storytelling and authenticity, aligning values and goals, strategic promotion, leveraging existing networks, and collaborating with influencers.

Discover the untapped potential of repurposing podcast content and unlock a world of reach and engagement. Dive into our blog to uncover the strategies, tips, and tools that will make your content work harder for you.

Measuring the real business value of your podcast can be challenging but here are the different goals to consider when assessing the effectiveness and impact of your podcast on your business.

Discover the untapped potential of podcasts as a powerful marketing tool for automotive brands. Explore real-life use cases, expert strategies, and actionable insights that will help automotive brands leverage podcasts to effectively connect with their target audience.

Discover how food and beverage brands can leverage the power of podcasts to establish themselves as influential thought leaders. Gain insights on crafting engaging content, connecting with audiences, and maximizing brand visibility in the ever-evolving world of audio storytelling.

Learn how to use a competitive matrix to compare and analyze the strengths and weaknesses of your branded podcast compared to other shows in the same space and how to improve.

Discover the secrets to creating a compelling and authentic branded podcast that captivates your audience. Leverage the intimate audio medium and unlock the power of storytelling to forge deeper connections with your listeners.

Discover the untapped advantages of corporate podcasts on work culture. Uncover how these audio gems can enhance team collaboration, foster employee engagement, and boost overall productivity.

A detailed summary of Quill and CoHost’s latest State of Podcast Agencies 2023 Report – learn everything about the latest trends, industry secrets, and key takeaways from the world of podcast agencies!

How to best build a podcast audience for your branded podcast

Understanding CoHost, the game-changing podcasting hosting and analytics platform that equips brands and agencies with cutting-edge tools to increase podcast reach, growth, and revenue.

Get all the updates on this year’s Quill Podcast Awards here.

Benefits of launching an enterprise podcast

Discover 7 proven podcast marketing strategies to expand your show's reach, increase audience engagement, and grow your listener base effectively. Unlock your podcast's full potential today!

Discover the most useful agencies, tools, and platforms for all your B2B marketing needs.

Discover the power of using storytelling in your branded podcast through case studies and tips!

Explore 9 strategic ways to integrate podcasts into your content marketing strategy. Learn about accompanying blog posts, repurposing content, social media promotion, collaborations, storytelling, and more. Boost your brand's reach and engagement through podcasting today!

​​Discover proven strategies for generating revenue from your branded podcast, as we explore monetization methods, including sponsorships, events, premium content, and more, to help you turn your podcast into a profitable venture.

Discover how these seven industries can benefit from implementing podcasts in their content marketing strategy.

Learn how travel companies can leverage branded podcasts to create deeper connections with their audience, establish thought leadership, and stand out in a crowded market.

Learn how universities can leverage the power of branded podcasts to connect with prospective students, engage alumni, and establish themselves as thought leaders in their field.

Learn how branded podcasts can benefit your retail company by providing a unique platform to connect with your audience and increase engagement. Discover how to overcome common marketing challenges in the industry and get started with your own branded podcast.

Learn why more law firms are turning to branded podcasts to showcase their expertise, reach new audiences, and build their brand.

Explore different content marketing mediums that help build, shape, and influence your brand’s personality.

Learn how healthcare brands can leverage branded podcasts to educate and engage patients and other stakeholders, build brand recognition, and improve outcomes.

Explore strategies and tools to save time and streamline your podcast process while still creating a great final product.

Step-by-step breakdown for creating a great podcast advertising campaign

Everything you need to know about outsourcing your podcast production to create a high-end and impactful show.

Top tips for using TikTok to scale your show

Discover how to accurately measure and understand your podcast ROI with our comprehensive guide. Learn key metrics to track and make data-driven decisions for your podcast success.

How to inject brand personality and values into your show to create a strong connection with your audience and a great listener experience.

How to effectively use listener feedback to create content that resonates with your audience and boosts overall performance.

Explore the pros and cons of in-house podcast production vs. full-service podcast agencies in our comprehensive blog post. Discover the factors to consider, the costs involved, and which approach aligns best with your branded podcasting goals.

Different ways to use data to inform your podcast content

Discover how to use social media channels to connect with your brands audience off the listening apps!

Discover the top strategies for finding the perfect podcast production services. From leveraging word of mouth to connecting with the right team on social media, learn five ways to source your ideal podcasting partner.

Learn how to effectively use YouTube analytics to measure your branded podcast

Learn how to develop your brand’s target audience so you can create impactful content!

4 Ways Brands Can Leverage Their Podcast to Share Stories About Their Company, Employees, Customers, and Industry.

Discover how to create a podcast that lets your brand personality shine through

Unveil the 5 myths surrounding branded podcasts and gain valuable insights to elevate your brand's podcasting strategy. Stay ahead of the curve and separate fact from fiction in the dynamic world of branded content.

How to decide on whether your branded podcast should lean towards topical or evergreen content. Read Quill’s expert tips!

Explore the top 6 KPIs to monitor when growing your branded podcast

How branded podcasts can be used to improve brand perception and awareness.

10 ways to know if your branded podcast resonates with your target audience

Explore 7 tips on how to grow your brand’s B2B podcast and improve marketing performance.

Six ways podcasts play an integral role in your branded content strategy

The Quill team reviewed Podcast Movement 2022 and broke down our Growth Track sessions!

Explore the advantages your brand can gain by partnering with a podcast agency this year. From expert content creation to audience growth strategies, learn how a podcast agency can elevate your brand's voice and engage your target audience like never before.

Explore strategies, tactics, and insights on how companies can use branded podcasts to boost corporate culture. Read our four tips now.

Discover 11 questions to ask before teaming up with a podcast production company. From scripting and editing to marketing and distribution, ensure you're picking the right agency for your podcast.

With the rise of branded podcasts, the question of how to make yours successfully stand out often comes up. Read our four expert tips on creating a great branded podcast.

What skills are important when hiring a podcast producer? Read 5 things to look for in your podcast producer!

Unlock the secrets to corporate podcast success with our top 10 production tips. Elevate your podcasting game and engage your audience effectively with expert insights.

Top Ways to Leverage your Podcast

Learn the top tips on how to grow your podcast audience from the start

Discover the top 5 ways to engage your podcast audience and grow your show.

Explore the best podcast agencies and how to find the right one for you and your brand.

Podcast metrics are very different compared to other marketing mediums. In this article we break down what are the key podcast metrics that brands should focus on to measure podcast performance.

There's a fine balance between promoting your brand on your podcast and not coming off too sales-y. Throughout this article, we break down different strategies to make listeners remember your brand.

In the spirit of celebrating women for International Women's Day, discover our list of 10 of our favorite female-hosted podcasts.

What does a production agency do for podcasts? In this article the Quill team breaks down what podcast production companies can assist brands.

As many brands hop on the wave of audio, it can be difficult to understand whether or not your podcast is actually having an impact on your brand. Use these tricks to know if your branded podcast is having a positive effect.

Set your podcast marketing up for success with our 7-step guide. From defining your audience to leveraging social media, learn how to craft a winning strategy that grows your podcast and engages your audience.

Understanding how to effectively grow your podcast is more important than ever. We broke down 5 tips for your branded podcast to focus on in 2022 to help stay on top of trends and changes within the industry.

Discover four ways to increase customer loyalty through your branded podcast

Uncover the differences, benefits, and impacts of advertising on established podcasts versus creating your own branded podcast.

As we get closer and closer to the holidays, we at Quill thought we’d provide you all with 10 of our favorite podcasts to check out over the break.

The podcast industry is constantly changing and innovating at a rapid rate, The Quill team has made 7 key predictions for the podcast industry throughout 2022.

2021 was a busy year for the podcast industry and the brands working within it. The Quill team has listed 30 brands that have made the biggest impact on the podcast industry throughout 2021.

Branded podcasts has become a huge buzzword in the podcast industry... but what actually makes a branded podcast? We answer 5 key branded podcast questions to help you understand this marketing channel.

Podcasts are for education, entertainment and exploring your interests, so podcasters need to maintain a fine balance between using their show for brand advertising while providing value to their audience.